Blind embossing creates both a visual and tactile appeal. It is especially effective when a subtly elegant, three dimensional image is desired.

An embossed image is formed using male and female moulds. Under extreme pressure, these two mould the paper to their shape, creating a multi-dimensional impression. When embosssed, the image is raised; when debossed, the image is below the paper surface.

Simply by creating a raised area using a die, blind embossing creates a subtle paper coloured image that can be felt as well as seen.

De-bossing uses the same technique to create an indentation. This can be as prominant or as subtle as the text or image dictate, and careful choice of paper will enhance the effect.